Analytics

The dashboards behind the decisions.

A look at the reporting side of the work — the platform dashboards, channel breakdowns and engagement tracking that decisions actually get made from.

3.37MTotal reach
5.4MTotal impressions
49,093Total clicks
$0.01Avg. CPC
$444.43Spend tracked
+30.4%Views vs. prior 90 days

Clicks by network

Cross-network
46.2%
Display network
36.4%
Search partners
9.3%
Google search
8.1%
Content performance

3,579,096 views

Tracked across a rolling 90-day window — up 30.4% on the previous period, with 123,843 total engagements and 99+ recent comments in a single reporting window.

Meta Business Suite
Paid performance

4,098,019 views

A single campaign window that returned 146,085 three-second views and 279 one-minute views — the kind of retention spike that reshapes the next media plan.

Platform-native insights
Search & display

766 clicks · 104K impressions

An average CPC of £0.38 against £288 total cost — the kind of efficiency that comes from tight keyword and placement control.

Google Ads

Figures shown are pulled directly from campaign reporting exports (Google Ads, Meta Business Suite and native platform insights) across the campaigns featured on the Media Buying page.